People are likely asking questions directly related to your business, and the best way to optimize for those is with a free Google My Business (GMB) profile. Why? Because Google usually pulls answers about your business from here if it’s there.
For example, say that I wanted to book an appointment with my local salon. If I ask Google for the number, it comes from their GMB profile.
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If I ask for directions on the day of my appointment, they also come from GMB.
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
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But GMB is important for more than just searches directly related to your business. It’s equally, if not more important, for other types of local searches. For example, if I ask Google Home to find the best local Italian restaurant, it reads out suggestions based on GMB profiles.
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But it’s not just about having a profile; you also need to work to earn reviews and optimize your listing. And an important part of that is keeping things up to date.
Let me drill home just how important this is with a true story…
Last year, I asked Google for directions to a dental office. Roughly ten minutes from the end of my journey, I realized Google was taking me to their old location because they never updated their GMB address after moving. I almost missed my appointment.
2. Find the questions people are asking
Beyond Google My Business, voice search optimization is mostly about creating and optimizing content for relevant questions that people are asking. And there are a few ways you can find these.